We don't put too much stock in awards, focusing more on our clients' happiness and the effectiveness of the sites we build for them. However, there's still no denying we enjoy when others recognize our work as best-in-class. We were honored that Campaigns & Elections magazine, the preeminent journal of politics, recently named our site for newly elected Virginia Attorney General Mark Herring as one of two finalists for the Reed Award for best statewide campaign website of the year.
It's us vs. Cory Booker's fine site, and we're excited to see who comes out on top. We have previously been a finalist for best congressional campaign website, and it's exciting to be recognized again. The site wouldn't have reached this level without the contributions of the campaign team and consultants, so we certainly share this honor with them!
We were honored to work with the campaign and believe it's worthy of the recognition. The campaign won what would become the closest statewide election in Virginia history. Initially, it introduced Sen. Herring and his views to voters across the state. To do so, the site featured a homepage rotation to publicize news, a multimedia section for his latest ads, a prominent news section, and an interactive map that showed supporters across the state.
As the campaign moved into the general election, the site became a pivotal instrument to draw and elaborate on sharp contrasts with his opponent and raise contributions. During the recount, the site was the central host of information for supporters on what was happening and how they could help. Throughout the campaign, the site was an important organizing tool, signing up thousands of supporters and raising hundreds of thousands of dollars. In 2013, the site garnered more than 100,000 visitors and 200,000 pages viewed - all in an election decided by fewer than 1,000 votes.
As a company with a focus on political campaign websites, it's extra special to be recognized in that field. Thanks to all who helped, and we're excited about some of the sites we'll be debuting in 2014!
Leave the first comment